adidas x Foot Locker Europe

Milan Forum Block Party

Lead Producer
The Midnight Club

To celebrate the launch of the New Forum ‘22, adidas and Foot Locker Europe took to the streets of Milan in true Block Party style. The ‘84 High colour ways took inspiration form the LA Lakers and Milwaukee Bucks and this inspiration continued throughout the event which featured a team bus, stocked with the very latest product, air stream food outlets and a street style basket ball hoop set up, accompanied by a sound system and steel line up of up and coming DJs.

Full event management, including onsite delivery.